5 Best DivvyHQ Alternatives
Looking for a smarter alternative to DivvyHQ? In this blog post, we introduce five platforms designed to simplify content management processes, improve collaboration, and adapt to your team’s growing needs.
DivvyHQ has long been a familiar name among teams managing editorial calendars and content approval processes. Since Lytho acquired DivvyHQ in February 2024, the platform has increasingly become part of a broader suite of tools designed for large enterprises, prompting some teams to explore other options.
If you are researching alternatives, you are in the right place. In this article, we will present five strong DivvyHQ alternatives to help you find the solution that best fits your team’s content workflow.
Key Takeaways
- EasyContent - best for teams that need content creation, workflows, and approvals in one place.
- Kapost (Upland Kapost) - built for large organizations aligning sales and marketing content.
- Content Workflow by Bynder (ex GatherContent) - strong for structured website content planning within a DAM system.
- CoSchedule - ideal for teams focused on marketing calendars and social media scheduling.
- StoryChief - best for multi-channel publishing and content distribution.
1. EasyContent – A Better Way to Manage Content Workflows

EasyContent is a dedicated content creation and workflow management platform designed to bring content planning, writing, approval, and publishing together in one place. It is built for content teams, agencies, and brands that need clearly structured workflows without the complexity of a full enterprise system. The platform also integrates AI features directly into the editorial process, rather than adding artificial intelligence as a separate tool.
Key Features:
- Fully customizable content workflows and approval stages
- A template system with fields and content guidelines
- Real-time change tracking and version history
- EasyAI Writer for creating content from a brief and AI Editor for improving existing drafts, with every AI suggestion reviewed by a human before it is applied
- A project-based content library and WordPress publishing
Pros:
- Combines content planning, writing, and approval within a single workflow, without requiring teams to connect multiple separate tools
- AI writing and editing are included in the same approval process as human-written content
- Transparent pricing and a 14-day free trial, with no credit card required
- Can adapt to the needs of both smaller teams and larger organizations through four different pricing plans
Cons:
- The Starter plan is limited to five users, so growing teams will need to upgrade to a higher plan
- API access, webhooks, and WordPress integration are only available from the Team plan onward
The Starter plan costs $47 per month, the Team plan costs $167 per month, and the Business plan costs $399 per month when billed annually. A custom Enterprise plan is also available. Every plan includes a 14-day free trial.
Try EasyContent free for 14 days - use code DIVVY20 to receive a discount on your first plan.
2. Kapost (Upland Kapost) – Content Operations for Large Sales Teams

Kapost is a content operations platform designed to align sales and marketing teams around the same content, organized according to different stages of the buyer’s journey. Upland Software acquired Kapost in 2019, and the product now operates under the name Upland Kapost as part of Upland’s broader portfolio of software solutions.
Key Features:
- Content mapped to different stages of the buyer’s journey
- Tools for aligning content between sales and marketing teams
- Integration with other Upland Software products
Pros:
- Fits naturally into organizations that already use other Upland tools
- Designed specifically to align sales and marketing teams, rather than focusing only on editorial planning
Cons:
- Pricing is not publicly available, so you need to speak with the sales team to receive a quote
- Primarily designed for larger, enterprise-level sales and marketing teams
Pricing:
Available upon request through Upland Software.
3. Content Workflow by Bynder (ex GatherContent)-Structured Content Planning Within a DAM System

GatherContent began as a content planning tool and is now part of Bynder’s digital asset management platform under the name Content Workflow by Bynder. It is designed for teams structuring content for larger websites and is now offered alongside Bynder’s broader digital asset library.
Key Features:
- Structured content templates for website projects
- Collaboration tools for multiple contributors working on the same website
- Bynder’s digital asset management system included in the suite
Pros:
- Useful for teams considering a DAM solution alongside content planning
- A good option for structuring content across large websites with many pages
Cons:
- Sold as part of Bynder’s enterprise portfolio rather than as a standalone product
- Pricing information is only available by contacting Bynder directly
Available upon request through Bynder.
4. CoSchedule – Calendar and Social Media Scheduling in One Place

CoSchedule combines a marketing calendar with social media scheduling and basic team task management. It is best known for bringing editorial calendar management and social media publishing together within the same interface, with AI tools included for both content writing and scheduling.
Key Features:
- Drag-and-drop marketing calendar
- Content scheduling across major social media platforms
- AI Social Assistant and AI Project Assistant for creating first drafts
Pros:
- A free Calendar plan is available for individuals who are just getting started
- Pricing for most plans is publicly available, so you know how much you will pay in advance
- Combines calendar management and social media scheduling, reducing the need to switch between different tools
Cons:
- The Content Calendar and Marketing Suite plans, which are the closest to DivvyHQ’s approval workflows, do not have publicly available pricing
- Per-user pricing can quickly become expensive for teams that need more than a few user accounts
The Free Calendar plan costs $0. Social Calendar costs $19 per user per month when billed annually, or $29 when billed monthly. Agency Calendar costs $59 per user per month when billed annually, or $69 when billed monthly. Content Calendar and Marketing Suite plans are custom-priced.
5. StoryChief – Multi-Channel Content Distribution

StoryChief is a content marketing platform focused on planning, creating, and distributing content across different channels from a single workspace. It supports integrations with WordPress, LinkedIn, Mailchimp, and hundreds of other tools. It is particularly popular among agencies managing multiple client accounts at the same time.
Key Features:
- Multi-channel publishing from a single editor
- AI writing assistant and weekly content audits
- SEO recommendations built directly into the editor
Pros:
- A strong option for teams that need to publish the same content across multiple channels
- Built-in SEO tools remove the need for a separate content optimization step
Cons:
- Pricing varies across plans for individuals, teams, and agencies, so it is best to check the latest prices directly on the company’s website
- The platform focuses more on multi-channel content distribution than on advanced review and approval workflows
Plans are published on the storychief.io/pricing page and are divided into packages for individuals, teams, and agencies.
Comparison Table
| Platform | Approval Workflow | AI Tools | Pricing | Best For |
|---|---|---|---|---|
| EasyContent | Customizable and built-in | EasyAI Writer and AI Editor | From $47 per month | Content teams and agencies that need writing and approval in one place |
| Kapost | Enterprise-level sales and marketing alignment | Not specifically highlighted publicly | Upon request | Large sales and marketing teams |
| GatherContent | Structured and included within a DAM suite | Not specifically highlighted publicly | Upon request | Teams planning content for large websites |
| CoSchedule | Primarily calendar-based, with advanced plan pricing available upon request | AI Social Assistant and AI Project Assistant | From $19 per user per month | Marketing teams that want to combine calendar management and social media |
| StoryChief | Focused on content distribution | AI writing assistant | Varies by plan | Agencies publishing content across multiple channels |
Conclusion
DivvyHQ still works well for many teams, but its transition into Lytho’s enterprise portfolio provides a good reason to explore what other solutions are available. Depending on your workflow, team size, and budget, one of these five platforms may be a better fit for your needs.